OT to You is a pediatric therapy clinic serving children and their families across Chicago’s North Shore, offering occupational, physical, and speech therapy, along with social groups for young boys and girls. They meet their patients where they are — in their homes and at their schools — to ensure their therapeutic strategies take root in their everyday environments. 1744 Marketing was approached to refresh their brand identity and build a new website.
BRANDING DESIGN & DEVELOPMENT
When it came to branding, OT to You had little more than a hard-to-decipher logo when they approached us. We sat down with the OT to You’s owner, Jessica, to understand her brand, the company’s goals and vision. After hearing her insights and brainstorming a bit, we channeled our takeaways into a concise mission, defined color palette, and, of course, a beautiful new logo.
WEBSITE DESIGN & DEVELOPMENT
The website was the project that brought OT to You to us. Their initial website was a website for website’s sake — very little functionality, very little practicality. After our creative consultations, we designed and built a website showcasing their gorgeous new branding (unabashed humblebrag) that features detailed service pages, resources for parents, and a place for reviews.