Backwards Distilling Co. is a family-owned and operated distillery in Mills, Wyoming with a propensity for the peculiar. Pop open a bottle from their curious collection of spirits — Sword Swallower Rum, Contortionist Gin, Ringleader Vodka, and more — and you’re at the big top.
We lend Backwards Distilling a hand with their social media ad campaigns, featuring how-to cocktail videos and their spirits showcased in an at-home environment. To support those paid campaigns, we also provide Backwards with supplemental creative further highlighting the at-home elements.
Social Media Content Generation
Backwards Distilling Co. has seen increased reach and engagement with customers in their home market of Wyoming, our main target audience, during the initial rollout of a new advertising strategy.